Blog Directory Martinspiration

'Tis the season for fear

September 21, 2018

With autumn upon us, Halloween can't be far behind. And that's certainly top of mind for one of my local clients, Midnight Terror Haunted House, which hosts a haunted attraction site near me that scares up big business every October. My job: promote and publicize the haunt to the media. These efforts have resulted in terror-ific coverage in the Chicago Tribune, Fox News, NBC and other outlets.

This years's campaign spotlight's lots of fresh news about Midnight Terror, which can be gleaned by clicking here.


Rub-a-dub-dub, time for a new tub

September 16, 2018

It’s true that most folks prefer to get clean via a shower than a bathtub nowadays. Consider the results of an Angie’s List survey of 2,000 people published in 2016: 90 percent of respondents were more likely to take a shower over a bath.

Yet experts agree that the tub is hardly in danger of disappearing altogether from the great American bathroom. In fact, two in five homeowners plan to upgrade a tub during a master bath remodel, and the tub ranks in the top five (as chosen by 35 percent of those polled) among features that homeowners splurge on most during a renovation, according to the 2017 Houzz Bathroom Trends Study.

For more facts and tips on how to pick the right tub for your bathroom redo, read my newest home improvement article published in The Daily Herald, available here.


Ferret merit

September 2, 2018

They’re soft, long, twee-faced, friendly, frisky, inquisitive, and downright irresistible. They live a heck of a lot longer than hamsters, guinea pigs or mice (up to 10 years or more). And they bond and interact with humans more closely than many other pets.

We’re talking, of course, about Mustela putorius furo—better known as the ferret. But despite making great pets, these critters often get overlooked by pet stores who choose not to offer them or their products.

Learn more about ferrets and the latest products made for them by reading my newest monthly small animal pet column published in Pet Age magazine, available here.


Buzz off

August 26, 2018

Barbecues, picnics, pool parties and other shindigs held in your yard can attract a lot of invited guests. They can also draw in plenty of unwanted visitors in the form of pesky insects like bees, wasps, mosquitos, ants, ticks and flies. Talk about a buzz kill. But with the right planning, you can keep the bugs at bay and ensure a crowd-pleasing al fresco event.

In my most recent article for Content That Works, published in newspapers across North America, I suggest eight ways to keep the bugs at bay this summer. Get the lowdown by clicking here.


Relive "Groundhog Day" – without getting stuck in Punxsutawney

August 12, 2018

For the second episode of my new Cineversary podcast, I honor the silver anniversary of a solid gold film: Groundhog Day, originally released in 1993. Listen as I interview the movie's screenwriter, Danny Rubin, and learn what makes Groundhog Day tick. We discuss why the picture still resonates all these years later, how it inspired a cottage industry of time loop movies, what it was like collaborating with Bill Murray and director Harold Ramis, how this tale was turned into a successful Broadway musical, and more.

You can stream, download or subscribe to the Cineversary podcast by clicking below or using Apple Podcasts, iTunes, Anchor, Breaker, Castbox, Google Podcasts, Google Play Music, Overcast, Pocket Casts, PodBean, RadioPublic, Spotify, Stitcher, or TuneIn.


Out-of-this-world dentistry

August 5, 2018

Maintaining a healthy mouth here on terra firma is challenging enough for patients and their dentists. But for those who work or play far above or below the earth’s surface, the “tooth” of the matter is that exposure to extreme environments may have consequences on oral health. For proof, just ask pilots, astronauts, scuba divers, miners, researchers and other professionals.

I did, for my latest article published in the Academy of General Dentistry's AGD Impact newsmagazine. And I learned that there are dental side effects to these vocations and pastimes.

Read the full article here.


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